Some people watch the Super Bowl for the football, some for the commercials and some for the star-studded musical halftime show, which has come a long way since its wholesome Up With People days. It always features a superstar performer now,

LOS ANGELES, CALIFORNIA - FEBRUARY 02: Kendrick Lamar accepts the Record of the Year award for "Not Like Us" onstage during the 67th Annual GRAMMY Awards at Crypto.com Arena on February 02, 2025 in Los Angeles, California. (Photo by Kevin Mazur/Getty Images for The Recording Academy)

Elsewhere around the world, the UK 's coverage is 100% free on ITV1 and through its on-demand platform, ITVX. In Australia, you'll also be able to watch the Halftime Show (and the game as a whole) for free on 7Plus. In Ireland, it'll be on Virgin Media One and VM Play, while in Mexico you can tune into Azteca 7.