S ydney Sweeney may have great jeans, but she isn't having a great month. Her latest movie, Tony Tost's neo-Western "Americana," had the kind of opening weekend at the box office that makes casual observers think something is seriously wrong.

Earlier this summer, the blond-haired, blue-eyed “Euphoria” starred in an ad campaign that critics accused of promoting eugenics. The ads for American Eagle’s denim centered around the phrase “Sydney Sweeney has great jeans.” American Eagle defended the ads, saying that “great jeans look good on everyone.”