The previous Paralympic logo incorporated the Tae-Geuk, which is a traditional Korean decorative motif. According to oriental philosophy, Tae-Geuk refers to the ultimate reality from which all things ...
Are you using, or planning to use the offical UN Sustainable Development Goals (SDGs) logo, including the colour wheel and 17 icons in your communications materials? Did you know that the SDG ...
Opinions expressed by Forbes Contributors are their own. I write about the application of AI & Big Data to innovation and prediction. Every time I ask CPG leaders what their biggest challenge is ...
Most CPGs have come to accept high innovation failure rates (as high as 85% according to Nielsen data). Failure, and the exorbitant cost associated with it, are not only tolerated – but expected.
With consumers' price sensitivities outweighing brand loyalty and fueling private label sales, CPGs like Kimberly-Clark face an uphill battle to convince shoppers to trade back up to name brands ...
Operator Hello, and welcome to the Uber third-quarter 2024 earnings conference call. [Operator instructions] I would now like ...
He is also a member of numerous Cross-Party Groups and Co-Convenes the CPGs on Scotch Whisky and Food. He is also a busy constituency MSP for Moray and is currently spearheading a successful campaign ...
"Despite significant investments in local advertising, brands - especially national consumer packaged goods (CPGs) - are finding it harder to achieve the same effectiveness these channels once ...