Aside from being one of the biggest rappers of all time, Snoop Dogg is also one of the most entrepreneurial musicians in the ...
Willie Nelson, Snoop Dogg and Martha Stewart are teaming up once again in partnership with Bic to promote its EZ Reach lighter and to celebrate this year's 4/20 cannabis holiday.
Its new Hold the Phone case has a molded cutout on the back to hold one of Bic’s EZ Reach lighters, specifically those ...
The BIC pocket lighter has been a cultural touchstone since it was launched in 1973, when "Flick my BIC" became part of the popular lexicon. The family-owned brand is the market leader and most ...
In what may be one of the most unexpected yet successful partnerships in recent memory, Martha Stewart and Snoop Dogg have ... from Tostitos commercials to a BIC lighter campaign, showcasing ...
More from Hollywood Life Willie Nelson Swipes Snoop Dogg's BIC EZ Reach Lighter In A Big Game Ad With Martha Stewart President Snoop Dogg Lives The High Life With His VP Martha Stewart In Skechers ...
She's at it again, working on a new collab with her business partner and real life bestie, Snoop Dogg. The dynamic ... release is in collaboration with BIC EZ Lighters, a brand the two friends ...