Merchants will need to shift to the new Merchant API as the long-standing Shopping Content API heads for shutdown in 2026.

AI tools are reshaping search habits, but Google’s dominance endures as the default gateway for online information, new ...

Amazon’s sudden Google Shopping exit cut costs but slashed returns, revealing why cheaper clicks don’t always mean profitable ...

Boost your chances of being cited in AI answers with these four technical SEO tactics that power visibility in generative ...

From comparison pages to use case hubs, see which content types are driving AI search visibility and how to optimize them for ...

Learn what Google’s AI is prioritizing, what consumers really care about—and how smart agencies are turning reviews into ...

Creators and brands will need to be more strategic in choosing hashtags, as TikTok shifts focus to relevance over volume.

Search campaigns will soon drop manual language settings, leaving AI to automatically detect and target user languages.

Forget the abbreviation. Your job is still to earn presence and trust in conversational engine results, then make sure that ...

Google’s iOS App campaign upgrades help advertisers reach more users, bid more efficiently, and measure results without ...

The new toggle reveals exactly how PMax budgets are split across channels, unlocking scaling opportunities for advertisers.

Much SEO research looks scientific yet misleads in subtle ways. Spot weak studies, avoid bad data, and make better, ...