The majority of Thais are willing to pay more to support local brands, as more than 90% feel proud seeing Thai brands in the international market, according to a survey by VML Thailand ...

After a competitive pitch process, Melior has officially been appointed as the local strategic brand and communications agency for Zeekr, the premium global electric mobility technology brand.

Despite the popularity of international F&B giants, local players are having a significant impact on the market. Knight Frank said: “The GCC has become a hotspot for global food brands like McDonald’s ...

Natural parenting store Enlightened Baby has gear, gifts and more for new parents and many of those items come from local brands. Tierra Neubaum highlights a few of them.

THE recently concluded SM Beauty's So Much Color activation at SM Baguio was a colorful affair with local beauty brands taking center stage. Among the highlights was the enthusiastic participation of ...

Amul's brand value rose 11% reaching $3.3 billion in the ranking attributed to higher scores in familiarity, consideration and recommendation metrics. Amul is the world’s strongest food brand in ...

Read below to learn more about top food brands of the world. Food and drink brands strive to establish themselves in the global market. An Indian brand has made it to the top of the list of the ...

That local flavor is what keeps customers coming back. “That’s why people support us.” Maxie says the goal of the shop is to have a place where Indy brands can thrive. When asked what advice ...

“For the local Arab consumer, who shares sensibilities with Indians, there aren’t enough home-grown fashion brands. We are addressing that gap." Also read: There is a need to tap more of those ...

Chinese consumers “do their research, they are very rational and practical”, said Betty Kim-English, deputy general manager of global marketing for skincare brand Drunk Elephant.

Amul has been ranked as the world's strongest food brand by consultancy firm Brand Finance, UK. It has also retained the strongest dairy brand of the world title for the fourth consecutive year.

Idris: More than that, it is not limited to national brands; local firms are also represented. Local monetisation existed previously. Whatever happened to it? Do local businesses still prefer ...