This transformation is part of a wider trend in MENA, where brand strategies are moving toward creating lasting ... and gives ...

Communicating your narrative effectively can forge a strong connection with the community and differentiate your brand from ...

Discover how TikTok is transforming Thailand’s pop culture, influencing everything from language and fashion to real-life ...

The brand’s success is highlighted by monthly sales exceeding ... “It’s about bringing innovative design, superior shopping experience and diverse products to local consumers, making KKV a trend ...

Creating content that is relevant to local trends and customs can enhance your brand's appeal and engagement on the platform[5]. By leveraging these features and strategies, users and businesses can ...

Vineet Singh, Head of Brand Marketing at Pocket FM, outlines how brands can blend data with local insights to select the best ...

include the Sabrina Carpenter blush trend, which came in diff variants like "blush blindness," the "muted blush," and "the boyfriend blush." Needless to say, blush has been one of the biggest products ...

They have done a good job of aligning with local festivals and events to stay top of mind. The other trend these large snack ...

The coffeehouse chain’s profits are sinking and its popularity is shrinking. Can a simplified menu, TV advertising and clean ...

Storytelling is an effective marketing tool in China’s alcohol industry, shaping consumer preferences alongside key drivers ...