That said, infographics are a highly engaging method for presenting your content to your target audience, so when you have the bandwidth to add it to your tactical toolbox, I recommend you do so.

Ads with red backgrounds averaged +31% higher conversion rates, followed by orange (+28%), and yellow (+24%). Blue, gray, purple, black, and cream backgrounds all performed negatively.

Finding the right name for your business can be crucial to its success. If you've got a boring, vague name, then you might repel potential customers. Related: 7 Tips for Naming (or Re-Naming) Your ...

For more information, like how much funding you’ll need before applying for a small business loan (that’s 30 percent), check out the infographic below. Click to Enlarge+ (Infographic) ...

Video has become a major component of content marketing, and it's not just the big brands that are using this medium. Small businesses can achieve a big impact with videos as well. Today's infographic ...

A whopping 98% of SMS messages are read, says the infographic, and the response rate of text messaging is 45%, versus 6% for email. It goes on to take a global view and explain that since much of the ...

What It Takes to Be a Small-Business Owner (Infographic) Despite facing many challenges, the majority of small-business owners say that, if given the opportunity, they would start up all over again.