Giving Alexa the power of generative AI was already expected to be the star announcement from Amazon -- and it was. During ...

Amazon announced the new AI-powered Alexa+ at its February 2025 Devices & Services event on Tuesday in New York City.

She's "smarter than she's ever been" and is rolling out next month, Amazon announced today. The best part? Alexa Plus is free ...

Amazon is aiming to catch up in generative artificial intelligence and to reboot its virtual assistant, which has been ...

The AI-driven virtual assistants are what make each platform interesting, and that's where the most important differences ...

Alexa Plus is priced at $19.99 monthly but is free for Amazon Prime members, who pay $14.99 per month or $139 annually.

Alexa+, Amazon’s revamped version of Alexa was unveiled Wednesday, bringing the popular voice assistant into the artificial ...

Now we know that an AI-powered Alexa+ is coming to your Amazon device very soon (assuming you live in the US of course – ...

The new, smarter assistant will begin rolling out next month for 20 US dollars (£15.75) a month – or free for Prime users.

proactive -- virtual assistant. "She's smarter than she's ever been before, but she's also approachable," Panos Panay, Amazon's devices and services team lead, said during the event. The new ...